Lauren Phipps works to accelerate the transition from a linear to a circular economy.
Lauren Phipps works to accelerate the transition from a linear to a circular economy. She is the former Vice President and Senior Analyst on the circular economy at GreenBiz Group, where she led the company’s circularity strategy, programs, and partnerships. Lauren launched the Circularity conference in 2019 with an aim to connect stakeholders and solutions from across the value chain to cultivate a community of practice, in which professionals are empowered to transform products, organizations, industries, and systems. Lauren sits on the advisory board for the Ocean Plastics Leadership Network and frequently writes and speaks about the circular economy opportunity across plastics and packaging, food, electronics, and apparel. She was named one of WWF’s Women Leading the Plastic Revolution in 2021. Lauren holds a bachelor’s degree in Environmental Analysis and Sociology from Pitzer College and lives in Oakland, California.
Deon Stander and Kate Daly discuss the ways in which traceability and tracking can forge more circular supply chains, exploring real world applications and unpacking unintended consequences. From GreenBiz 20.
Tracking technologies could provide information throughout a product's journey, from the start all the way through to its use at the consumer level, and ultimately to its disposal or reuse in the future.