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EVENT PROGRAM

FEB 6 - 8, 2018 PHOENIX, AZ , JW MARRIOTT DESERT RIDGE

Program subject to change. Sessions do not require pre-registration, unless otherwise noted.

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Design & The Circular Economy

Sponsored by: 
Dow
Tuesday, February 6th, 2018
8:30am to 12:30pm
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Tutorial: Preparing Your Business for a Circular Economy (All-Access pass required)

Tutorial
Grand Canyon 12-13

Join this hands-on workshop to learn how to advance the maturity of sustainability integration into your core business development and product innovation processes. During the workshop, you will have the opportunity to perform a diagnosis of your company business practices and understand how to systematically develop and deploy a clear vision for sustainability action, translated into an actionable roadmap. You will be inspired - as well as learn how companies like Steelcase, Philips, the LEGO Group, Michelin and Natura are systematically enhancing their sustainability performance through Sustainability Maturity.

GreenBiz 18 In-Depth Tutorials are intensive half-day sessions held prior to the start of the conference. These are designed to offer participants an opportunity to dive deeper into a topic of interest and develop tangible knowledge and skills. In addition, attendees will have a greater opportunity to network with their peers in these interactive sessions. Concurrent tutorials will be held the morning of Tuesday, February 6, and are available only to those who purchase an All Access Pass.

Speakers

  • Tim McAloone
  • Angela Nahikian
  • Daniela Pigosso
  • Bruce Smith

Sponsor

Steelcase

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Tutorial: The Ethical Circular Economy (All-Access pass required)

Tutorial
Grand Sonoran H-I

The move towards circular economy is gaining traction across Europe and the United States as a new approach that maximizes resource efficiency and effectiveness by closing loops in design, disposal and reuse of products and materials. An ethical circular economy emphasizes systems thinking, social values, impact and equity in addition to the traditional approach to circular economy. This workshop, offered through Arizona State University, a global leader in sustainability education, allows participants to work in groups to redesign a marketable product or service based on circular economy principles and models, apply the product to a regional circular economy strategy and complete a high-level net positive assessment against the Sustainable Development Goals.

 GreenBiz 18 In-Depth Tutorials are intensive half-day sessions held prior to the start of the conference. These are designed to offer participants an opportunity to dive deeper into a topic of interest and develop tangible knowledge and skills. In addition, attendees will have a greater opportunity to network with their peers in these interactive sessions. Concurrent tutorials will be held the morning of Tuesday, February 6, and are available only to those who purchase an All Access Pass.

Speakers

  • Raj Buch
  • Mara DeFilippis

Partner

Rob and Melani Walton Sustainability Solutions Service at Arizona State University

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8:30am to 11:30am
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Desert Landscape Biomimicry Hike (All-Access pass and sign-up required)

Tutorial

Nature offers a powerful environment for reflection and inspiration. Start your conference experience with a hike through the natural landscape of the Sonoran Desert, connecting with your new surroundings and stepping back from your day-to-day routine. Biomimicry Professionals Joe Zazzera and Michelle Fehler will discuss the design principles that have made life in the Sonoran prolific, and through the use of the tools of Biomimicry, will demonstrate how to integrate nature's strategies into our business lives.

This hike is considered easy to moderate, three miles long with a 100-foot elevation gain. Wear suitable clothing (layers) and sturdy footwear for walking, and bring a water bottle. Guests will return at 11:30 am, leaving an hour of time to refresh for lunch at 12:30 pm.

Participants should meet at the bus pullout off the Sunset Lawn at 8:15 am to board the shuttle.

The hike is now full. Please sign up here to be added to the waitlist. 

Speakers

  • Joe Zazzera
  • Michelle Fehler

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3:30pm to 4:00pm
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Zero Waste Tour

Break
Grand Saguaro Foyer

Join Waste Management on a Zero Waste Tour to understand what goes into creating a Zero Waste event like GreenBiz 18, from working with vendors to engaging attendees and coordinating waste services. This quick tour will provide insight into the collaboration that goes on behind the scenes. Meet at the Waste Management booth at the start of the networking break to participate in the tour.

Sponsor

WM

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RISN Incubator: Meet the Loop Closers – bites

Break
ASU Booth, Grand Saguaro Foyer

The RISN Incubator is a niche business accelerator for entrepreneurs in the early stages of waste-to-product innovation with the goal of moving a Circular Economy in the Phoenix area forward further and faster. Launched by ASU and the City of Phoenix in 2017, the RISN Incubator currently is working with nine ventures.

bites is a farm-to-table mobile app that connects foodies with local chefs who support local farms by sourcing ingredients from those farms and taking those fresh, seasonal ingredients into the home of the foodie to create a complete dining experience in the foodie’s own kitchen. bites seeks to create experiences that impact people and the planet in beneficial ways, at three levels: 1) by offering culinary adventures at all budgetary levels, in celebration of diversity and community building; 2) by economically empowering professional chefs, culinary students, and homemaker cooks; and 3) by giving visibility and support to local growers, increasing their profits, decreasing their waste, and diverting waste from landfills. 

Partner

Rob and Melani Walton Sustainability Solutions Service at Arizona State University

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4:00pm to 5:00pm
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Weaving a Circular Fashion Industry

Workshop
Grand Sonoran K

Is it possible to create a circular economy in the fast fashion industry? As the apparel industry adapts to new circular models, it is posing both challenges and opportunities for how fashion is designed, sourced, manufactured and sold, and the relationships along the value chain. Learn how leading-edge initiatives like Fashion for Good are ramping up to become the catalyst for promoting circular fashion and how one brand is harnessing the power of collaboration with other brands on accelerating and scaling technologies that will be needed to advance the industry.

Speakers

  • Katrin Ley
  • Jeffrey Hogue
  • Delwyn Hudson
  • Joel Makower
  • William McDonough

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Building a New Carbon Economy: Strategies for Turning Waste Carbon from Liability to Asset

Workshop
Grand Canyon 13

Today, carbon dioxide is most commonly associated with emissions that pollute our atmosphere and oceans -- an expensive liability that must be mitigated. At the same time, a number of pioneering companies are turning this paradigm on its head by developing strategies for turning waste carbon into a valuable and sustainable asset throughout their supply chains. Come learn how companies across industries (including agriculture, energy, retail, manufacturing, and beyond) are working to harness waste carbon as a resource to improve their bottom line while tackling climate change. 

Speakers

  • Peter Byck
  • William Brandt
  • Noah Deich
  • Rebecca Lucore
  • Erin Meezan

Partner

Rob and Melani Walton Sustainability Solutions Service at Arizona State University

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Best Practices in Circular Water Management

Workshop
Grand Saguaro East

Is water management at your company not getting much attention?  Are you aiming for circular water use, but having trouble making progress?  If so, you are not alone.  A recent GreenBiz survey of industry leaders shows that most companies’ water strategies have not been tapped to their full potential and that there are common barriers to adopting best practices.  Join us for an engaging session where industry experts will share the results of the survey, help you visualize what a circular model for water might look like at your organization,  and get your feedback on a new four-phase maturity curve that will help you chart your course toward smarter water management. 

Speakers

  • Libby Bernick
  • Andrea Brown
  • Paul Carp
  • Kim Marotta
  • Emilio Tenuta
  • Charlene Wall-Warren

Sponsor

Ecolab

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Wednesday, February 7th, 2018
8:30am to 9:30am
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Capturing the Business Case for Circularity in Consumer Products

Workshop
Grand Sonoran H

Circular economy principles can be applied at the design phase, in direct operations, in product use and across the entire value chain to improve outcomes for businesses and consumers. This session provides hands-on insights into identifying the value at stake in "going circular" in the consumer sector. Doing so requires action on many functional fronts and from a system-level perspective, which can be overwhelming for even the most motivated companies. We'll discuss practical ways of breaking down the circularity transformation into smaller steps that are easier to digest, enabling companies to start reaping benefits early on.

Speakers

  • Helga Vanthournout
  • Jeff Wooster

Sponsor

McKinsey & Company

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An Exercise in Creating Science-Based Waste Goals

Workshop
Grand Sonoran K

Businesses manage their waste based on cost, availability of services, and sustainability goals. Sustainability goals have increasingly focused on diversion from landfill and “zero waste”. As businesses and municipalities struggle to meet their goals, it is necessary to evaluate the environmental benefits of available choices, setting aside weight-based goals to look at the lifecycle greenhouse gas emissions of every option for managing materials. Lifecycle thinking recognizes the importance of the potential environmental effects at each stage of a product’s life. Focusing on just one stage or one effect can be misleading; a broader look considers the use of energy, air emissions, solid waste, and more associated with product manufacture, use and end disposal. Sustainable Material Management seeks to reduce environmental impacts by managing material through all stages of their life. It identifies impacts and action to address those impacts across the full cycle of materials products as they move through the economy – from raw material extraction to product design and manufacture, transport, consumption, use, reuse, recycling and disposal.

It is a large undertaking for companies with national and international portfolios to assess waste benchmarks and obtain data to develop strategies for operations, supply chain, and guest experiences. This session will help attendees understand how to best evaluate their choices, using waste data, product suppliers, waste haulers, and any other partners they engage. The content will cover the baselining process and how to utilize this evaluation to move the needle and develop constructive material management goals.

Speakers

  • Denise Naguib
  • Anita Kedia Schwartz
  • Nell Fry
  • Michele Grossman

Sponsor

WM

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9:30am to 10:00am
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Zero Waste Tour

Break
Grand Saguaro Foyer

Join Waste Management on a Zero Waste Tour to understand what goes into creating a Zero Waste event like GreenBiz 18, from working with vendors to engaging attendees and coordinating waste services. This quick tour will provide insight into the collaboration that goes on behind the scenes. Meet at the Waste Management booth at the start of the networking break to participate in the tour.

Sponsor

WM

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Report Announcement: Economic Impact of Implementing a Circular Economy in the Greater Phoenix Region

Break
ASU Booth, Grand Saguaro Foyer

Between 2016 and 2017, the City of Phoenix in collaboration with Arizona State University conducted a series of economic impact studies to quantify the potential economic impact of waste diversion. Join Phoenix and ASU officials as they share findings and recommendations of this report by the ASU Seidman Research Institute in cooperation with the ASU Rob and Melani Walton Sustainability Solutions Initiatives.

Partner

Rob and Melani Walton Sustainability Solutions Service at Arizona State University

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12:15pm to 1:30pm
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GreenBiz Guru Lunch: Circular Metrics - Helping Companies Accelerate Their Transition Towards the Circular Economy

Lunch
Sunset Lawn

WBCSD has launched a project to develop a consensus-based framework for measuring circularity within companies. This discussion will share and discuss insights on what the circular metrics landscape looks like, how and why companies are measuring circularity, what links there are with emerging policy, and discuss options for the path forward.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Andrea Brown

Partner

World Business Council for Sustainable Development (WBCSD)

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GreenBiz Guru Lunch: Mainstreaming Circular Fashion – How a Brand Can Become a Catalyst for More Good

Lunch
Sunset Lawn

It has been recently estimated that more than half of the clothing that we buy is disposed of within a year and that in every second of every day, one full garbage truck full of clothing is landfilled or incinerated. This example of the linear economy is straining our resource systems and has a systemic impact on other industries across the globe. These facts combined with the challenge of cycling technology that is not mature and scalable presents a dilemma in creating a circular fashion industry.

There are solutions. Recently, C&A – the fashion retailer, in business for over 176 years and the world’s largest buyer of organic cotton, has embarked on a journey to both create a more circular fashion industry and help others, by sharing their learnings, to make a similar journey. Join this discussion to learn about how they are starting this journey and embodying the circular economy in their products with the first Cradle to Cradle GOLD Certified T-shirt at scale and in upcoming collections. Learn also how C&A and the C&A Foundation are working together with Fashion for Good to drive and scale innovative technologies across the fashion supply chain.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Jeffrey Hogue
  • William McDonough

Sponsor

C&A

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GreenBiz Guru Lunch: Business-led Solutions for Global Food System Disruption

Lunch
Sunset Lawn

Global consumption and production patterns must be disrupted to meet the nutrition and health needs of a growing population within planetary boundaries. Many short-term solutions already exist and need to be scaled, but a longer-term food reform is essential. Food Reform for Sustainability and Health (FReSH) was jointly launched in January 2017 by the EAT Foundation (EAT) and the World Business Council for Sustainable Development (WBCSD), with 25 founding member companies and almost 40 companies now involved in FReSH. FReSH provides its members with an opportunity for collecting learning and action to unlock the potential economic opportunities of moving to a sustainable food system. This includes work to address both food production and consumption patterns, food loss and waste from a nutrition perspective, and developing a measurement and performance framework. Join this discussion to learn more about FReSH and how the program and its member companies are shaping the future of food.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Jon Dettling
  • David Bennell

Partner

World Business Council for Sustainable Development (WBCSD)

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GreenBiz Guru Lunch: Reducing Food Waste - Cost-Effective Solutions to Achieve Environmental and Social Benefits

Lunch
Sunset Lawn

The U.S. currently wastes 63 million tons, or $218 billion, of food annually, presenting both an urgent problem and a unique opportunity to conserve natural resources, reduce greenhouse gas emissions, alleviate hunger, and create new jobs while simultaneously generating cost savings for businesses and consumers. Join Chris Cochran, executive director of ReFED, the largest national organization devoted exclusively to reducing U.S. food waste, to discuss emerging trends in food waste reduction strategy. Chris will highlight insights from ReFED’s brand new Retail, Restaurant, and Foodservice Food Waste Action Guides, which are being launched at GreenBiz 18. Created in partnership with major trade associations and many of the largest companies in each sector, the guides are designed to help industry leaders develop and implement food waste reduction strategies.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Chris Cochran

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GreenBiz Guru Lunch: Mining and Metals - Key Enabler or Achilles Heel for EVs and Renewables?

Lunch
Sunset Lawn

Energy technology, from renewables to efficiency, is highly dependent on metal and minerals. But there are numerous challenges with sustainably mining these materials, from environmental degradation to human rights and geopolitical risks. The transition to a circular economy presents enormous opportunities for mining and metals, and the copper industry is emerging as a model for best practices in this space. In Europe, half of the demand for copper is already being met by recycled sources, due to attractive economic incentives and effective industry collaboration. Join this guru lunch for a discussion on the learnings this collaboration across industry and how to apply these lessons in responsible sourcing and circular economy to your own business.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Fleming Voetmann

Sponsor

International Copper Association

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GreenBiz Guru Lunch: Developing a Zero Waste Mindset

Lunch
Sunset Lawn

The EPA estimates 75% of the American waste stream is recyclable, but we only recycle 30% of it. When unsure about whether an item can be recycled, 50% say they throw the item away. Addressing waste in the work place or any location can be the key to unlocking sustainable initiatives that actually stick.  Talk trash with recycling  experts from TerraCycle to learn the psychology of trash.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Anthony Rossi

Partner

TerraCycle

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GreenBiz Guru Lunch: What Can 3.8 Billion Years in Nature Teach Us About Sustainability?

Lunch
Sunset Lawn

Nature’s been there and done that. In fact, she’s really the queen of sustainability, with a track record of 3.8 billion years. Join this lunch to learn about lessons from the “field” on humans navigating sustainability challenges with nature by their side.

Join like-minded attendees for interactive moderated lunch discussions around a particular topic. Each table discussion will be led by an expert or thought leader, held at roundtables of up to 10 participants. These are freeform discussions, so bring your own challenges, questions, and ideas to talk through and get to know your fellow conference participants.

Speakers

  • Nicole Miller
  • Dayna Baumeister

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1:30pm to 2:30pm
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Cultivating Change in the Food System, from Farm to Fork

Workshop
Grand Sonoran J

It is estimated that as much as half of all food produced is lost or wasted. This is an economic issue resulting in as much as $940 billion per year in losses, an environmental issue resulting in the misuse of natural resources and leading to a carbon footprint of 4.4 Gt CO2 eq., and finally a moral issue because while food is being wasted, an estimated 780 million people worldwide and 46 million people in the US go hungry each day. Members of The Sustainability Consortium have launched a project to help tackle this topic at its root, the supply chain.  Working with leading food loss, waste and hunger initiatives, TSC is developing demonstration projects and educational programs in an effort to drive system-level change from farm to fork. During this interactive session, participants will explore the challenges that lead to food loss, waste, and hunger and will hear from project champions about how they are working to address the issue and see real impact. 

Speakers

  • Liz Baldridge
  • Chris Cochran
  • Sarah Lewis
  • Haley Lowry
  • Denise Osterhues
  • Pete Pearson

Partners

The Sustainability Consortium
Dow

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2:45pm to 3:45pm
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Preparing Your Business for a Circular Economy

Workshop
Grand Sonoran H

Circular Economy is increasingly seen as a key approach to supporting the transition to a sustainable society by enhancing competitiveness and economic growth. Unlike the traditional linear ‘take-make-consume-dispose’ approach, Circular Economy enhances value creation by multiple product life cycles, through systemic changes in the business model, product innovation, services and delivery, and closed loop value chains. In this interactive session, you will learn about an approach to diagnose your business practices, develop a clear vision, and establish an actionable roadmap.

Speakers

  • Tim McAloone
  • Angela Nahikian
  • Daniela Pigosso
  • Bruce Smith

Sponsors

Steelcase

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Turning Ambitious Waste Goals into Action

Workshop
Grand Canyon 11

Many companies have ambitious goals to eliminate waste at the end of their product's lives, including ensuring their packaging is recyclable, leveraging their brands to engage consumers, ensuring consumers have access to comprehensive recycling infrastructure, investing in emerging technology to improve recycling, and incorporating PCR into their packaging and products to drive the market for recycled commodities. In this session, these companies will discuss how massive corporations like theirs intend take on these goals, how to set and achieve ambitious goals around waste, and the need for partnerships and cross-industry collaboration to solve an issue that is bigger than their company.

Speakers

  • Jonathan Atwood
  • Zach Freeze
  • Rob Kaplan
  • Jeff Wooster

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3:30pm to 4:00pm
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RISN Incubator: Meet the Loop Closers – Renewlogy

Break
ASU Booth, Grand Saguaro Foyer

The RISN Incubator is a niche business accelerator for entrepreneurs in the early stages of waste-to-product innovation with the goal of moving a Circular Economy in the Phoenix area forward further and faster. Launched by ASU and the City of Phoenix in 2017, the RISN Incubator currently is working with nine ventures.

Renewlogy’s (PK Clean) purpose is to develop technologies and processes to address our core mission of preventing landfill-bound waste. We envision a world in which there is no waste, as each item is renewed in some way. Through our proprietary chemical recycling process, which allows plastic to be reversed back into its basic molecular structure, we convert non-recycled plastic waste into new valuable products such as high-value fuels. Renewlogy helps cities and companies meet their zero waste goals, prevent waste from entering oceans and provides companies with solutions to create higher value products from hard-to-recycle plastics. 

Partner

Rob and Melani Walton Sustainability Solutions Service at Arizona State University

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3:45pm to 4:15pm
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Zero Waste Tour

Break
Grand Saguaro Foyer

Join Waste Management on a Zero Waste Tour to understand what goes into creating a Zero Waste event like GreenBiz 18, from working with vendors to engaging attendees and coordinating waste services. This quick tour will provide insight into the collaboration that goes on behind the scenes. Meet at the Waste Management booth at the start of the networking break to participate in the tour.

Sponsor

WM

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Thursday, February 8th, 2018
8:30am to 9:30am
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Nudging Towards Sustainability

Workshop
Grand Canyon 12

In this interactive workshop, learn how the behavioral economics principles from the Nobel Prize winning author of Nudge, Richard Thaler, can be applied to advance sustainability in diverse fields such as packaging, textiles and the built environment. Concepts such as choice architecture; the path of least resistance; heuristics; availability; representativeness; loss aversion; status quo bias; mindless choosing (and more) will be covered. Attendees will join this engaging session to learn how nudging may bring about significant levels of change and how sustainability projects can benefit from these principles.

Speakers

  • Sara Allan
  • Kim Carswell
  • Nina Goodrich
  • Al Iannuzzi
  • Christian del Maestro

Partner

GreenBlue

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9:30am to 10:00am
More Details

Zero Waste Tour

Break
Grand Saguaro Foyer

Join Waste Management on a Zero Waste Tour to understand what goes into creating a Zero Waste event like GreenBiz 18, from working with vendors to engaging attendees and coordinating waste services. This quick tour will provide insight into the collaboration that goes on behind the scenes. Meet at the Waste Management booth at the start of the networking break to participate in the tour.

Sponsor

WM

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