
Ross Atherton
Ross is global leader and general manager with a passion for leadership and growth. Along with a diverse team of personal transportation vehicle experts, he currently leads the new startup Consumer Vehicle business for Club Car. This rapidly growing venture is transforming its legacy dominance in the golf cart industry into providing environmentally sustainable mobility and transportation solutions for master planned communities, cities, towns and institutions around the world. Professional interests and hobbies include: climate change, electric vehicles, next generation mobility and transportation, finance, operations management, technical sales, creating diverse teams and tackling big complex problems. In addition to his work on the Onward. Ross is a husband and father of two teenage boys and spends his free time in the mountains of Western North Carolina white-water kayaking and mountain biking.